Methods
There are many ways that you could tailor the outputs of your research so that they reach different audiences. It is important that you consider how you intend to disseminate the research findings to Māori communities, particularly to those who participated within the research.
Here are some of the ways to engage in knowledge exchange.
Kaupapa Māori Intervention System
Some research projects are targeted specifically at the development of interventions systems to enhance Māori achievement in education, economic development, improving of health etc. In this case, the research may produce an intervention system of some sort to assist in the development of various Māori communities.
Example: Bishop, R., Berryman, M., Tiakiwai, S., & Richardson, C. (2003). 'Te kotahitanga: The experiences of Year 9 and 10 Maori students in mainstream classrooms'. Wellington, NZ: Ministry of Education.
Art
Art can be used as a way of transferring knowledge. Take for example our traditional arts, whakaaro, tā moko, tukutuku, tāniko and others. All these forms of artistic expression contain within them stories and histories about our whānau/hapū and iwi. Contemporary forms of art can also be used in this way. There are so many mediums through which these ideas and issues can be expressed, whether it be through painting, sculpture, glass-work, dance etc
Blogs
Blogs are web-based journals that can be accessed by users of the internet. They are used as a digital diary to record your thoughts, or much like an editorial in which you can put your view across. Blogs are a good way of disseminating knowledge and findings as anyone can access it on the internet. The are also relatively simple and cost effective. Many blogs can be set up for free (see www.blog.co.nz).
Examples of Kaupapa Māori blogs:
http://tepunakorero.kaupapamaori.com
Booklets / Brochure
Sometimes it may be easier to give people a small brochure or pamphlet outlining the main findings of the research. These small booklets may be able to transfer much of the relevant information through bullet pointed information or in summarised form. These are often useful for those people who do not like to read large pieces of work, or for those who need a quick summary of data but are not interested in the finer details of the work.
Example: Download
Mere Kepa's Brochure
Conference Presentations
You may also wish to present your research findings at conferences related to your field of study. The primary means of participating at conferences is by either presenting a paper, taking part in a panel discussion, writing a paper or presenting a poster. There are many conferences happening at all times of the year, all around the world. The best thing to do is to find a conference that lines up with your research and area of study and write an abstract for a paper that you may wish to present. The large conferences usually have websites through which you can obtain information on presenting, and submitting abstracts.
A common method of presenting at conference is a power point presentation. Powerpoint is useful to display a summary of your key points, important quotes, contact details and visuals.
Example: View Leonie Pihama's Kaupapa Maori.Com PowerPoint (1.3 mb)
DVD / Videos
You may consider putting your research findings into a visual format and making a documentary style DVD or Video that talks about the research process and the findings of the research. Making audio-visual resources is an interesting way of putting your findings across, however, there are issues to consider such as time, resources and skills required. For example, it can be very expensive to produce dvd's and videos, and may require a different skill set for recording of interviews, editing etc. Consent may also need to be sought in order to use various images, locations and people in your film. All of these logistical issues need to be taken into consideration as part of the film production process.
Educational Resources
The information gathered in research often makes for an exciting curriculum resource for Kura Kaupapa Māori, schools, and other learning settings, especially when the research highlights a curriculum area in which few educational resources currently exist. You will probably need to collaborate with an educational resource development company to produce a targeted relevant resource, and seek funding from groups such as the Ministry of Education.
Hui
Hui or wānanga are an effective way of disseminating research findings. You may have one or many hui in which you present research findings to the participants. Hui are an excellent way of engaging with people and getting feedback and critique of the research on the spot. Who will be involved or participate in the hui is up to you the researcher, although you may wish to invite research participants, key stakeholders, members of the community, media etc. You may also wish to hold workshops where you discuss the research findings, and other issues arising from the research, or you may wish to hold technical training sessions (if your research was aimed towards this end) in which you teach participants are method or process that you have learnt through your research. There are so many ways in which a hui can be conducted and in which participant engagement is fostered.
Journals Articles
Writing articles for journals is a useful way of disseminating information among targeted groups. Journals are used by many academics, researchers, and students as a means of accessing information and research that may not have been published in books. Journal articles are relatively short (anywhere between 4,000 words and 10,000 words depending on the journal) making them a good resource for quick summarised information. Journals are also able to publish findings from research that may have otherwise not been available for wide distribution, e.g. findings from thesis, community research etc. Journal articles are usually entered into databases that are available at most libraries, meaning that searching for information is relatively easy.
Refereed journals are those that require any articles to be reviewed by academic peers before publication. They are a good way of testing your research and your writing to see how other people in your field of research may receive your work. They are also an excellent way of drawing critique and feedback from other academics.
Posters
Posters are used at conferences, expos and competitions as a means of conveying information about your research using graphical means. Many conferences have poster sessions where people showcase their work. It is a good way of getting your research noticed during conferences without the need to present a paper or participate in panel group discussions. Some academic institutions also have poster competitions that give scholarships and fiscal prizes, these competitions are to encourage emerging researchers to think creatively about how they disseminate their findings and also it provides students the opportunity to see what others are researching.
Press Release
An effective way of distributing key findings or information about research findings is the writing of press releases. These are like news articles, outlining the main points of an issue that are sent to various press outlets (such as news broadcasters, magazines, newspapers, radio stations). Their primary use is to alert the media of an issue that the public may be interested in. Writing a press release does not guarantee that it will be used by media outlets. If you wish, you can disseminate them to the wider public by making them available in public forums as well (such as on websites, or posted on public noticeboards etc).
Web based information
Creating a website to disseminate general information about your research is a great way to make your work accessible not only to the local communities, but within a national and international forum. Simple websites are relatively cheap to create, and may be more cost effective than publishing your findings. Websites also have the technological capability to be more interactive. You can attach dvd web files or audio web files, photos, powerpoint presentations, downloadable articles, links to other websites as well as creative interactive games/quiz, surveys etc..
Like all publications, you must think carefully about the information and images you include on your website. You must request permission for all photos, images and papers from the people concerned prior to making the information available and the website goes live!





